The wedding industry is in a rapid and constant state of transition but unfortunately training and education for planners in the UK has not kept pace.
Today’s wedding planner needs relevant skills, valuable insights, honest advice, and ongoing support.
It is this ethos, combined with our mutual passion for educating, elevating, supporting, and inspiring, that forms the backbone of Planning Redefined, and the workshops that we host and mentoring that we offer.
SO WHO ARE WE
We’re planners and we’re competitors…
But we’re also the very best of friends thanks to our firm belief in collaboration over competition, our desire to support and elevate others (and the industry as a whole)… and our mutual adoration of white wine!
It’s simple… we’re still planners! We’re actively involved in the wedding industry and we still plan weddings on a day to day basis.
Over our collective sixteen years we’ve seen it all, we’ve done it all, we know what works, we know what doesn’t, we’ve learnt A LOT, we’ve won clients, lost clients, made mistakes, made connections, gained friends and colleagues… and it’s all of this that we bring to Planning Redefined.
Founder + Head Planner at Katrina Otter Weddings (think timeless, naturally elegant weddings and celebrations in beautiful settings throughout the UK), a former winner of The Wedding Industry Awards Wedding Planner of the Year, one half of Coco & Kat (a Creative House for the wedding industry), Resident Coordinator at Holywell Hall, and Resident Planner for Coco Wedding Venues.
Kat’s also a detail driven, design obsessed Virgo so when it comes to Planning Redefined, budgets, spreadsheets, admin, and scheduling are her thing!
WHO IS KAT
WHO IS LOUISE
Director of Louise Perry Weddings – a multi award winning wedding planning company with an enviable reputation in the industry for elegant, stylish, couple focused weddings throughout the UK and Europe.
Louise is known for her no-nonsense honesty, authenticity, and integrity. What you see is exactly what you get with Louise. She’s also a former professional singer, radio and TV presenter, so when it comes to Planning Redefined you get the passion, the drive, the face, the delivery and someone that isn’t afraid to tell it like it is!
Food features on most Planning Redefined agendas… from croissants and pastries to decadently delicious Kalm Kitchen brownies.
WE'RE FITNESS FANATICS
It’s what keeps us going
(well that and caffeine!),
especially during peak wedding season.
WE LOVE A TIPPLE
Or three! And if we can, we try and incorporate some form of socialisation (whether that’s a coffee or glass of wine) into our workshops and mentoring sessions.
ONE-TO-ONE COACHING WAS INVALUABLE
Having the opportunity to target specific areas of development within my business, talk about my business aspirations and get honest and direct feedback about how to get there helped me immensely.
HONEST, INSIGHTFUL AND PRACTICAL
I have attended several Planning Redefined courses over the past few years and am constantly blown away by how honest, insightful and practical they are. I can truthfully say that my business wouldn’t be where it is now without the ongoing support of Kat, Louise and Planning Redefined!
I BOOKED MY BIGGEST EVER WEDDING
Kat gave me the confidence to push my wedding planning business forward and believe that I could be successful. After putting into practice all of Kat’s advice, I booked my biggest ever wedding. They are an absolute ideal client getting married at a venue that I’ve always wanted to work at. THANK YOU!
ENORMOUS SUPPORT AND ENCOURAGEMENT
Louise and Kat provide a straight talking, brutally honest and often hilarious insight into wedding planning and all that goes with it! What they don’t tell you at planning redefined, isn’t worth knowing! These lovely ladies offer enormous support and encouragement to anyone thinking of becoming a wedding planner and I couldn’t recommend them highly enough.
PLANNING REDEFINED IS A MUST
If you’re thinking about becoming a wedding planner or are in the early stages of your business, Planning Redefined is a must! Kat and Louise offer plenty of practical tips, industry insights and hands-on experience to help accelerate your wedding planning business.
I ALWAYS COME AWAY INSPIRED
I’ve attended a couple of Planning Redefined courses and loved them! I honestly can’t recommend these courses + Kat and Louise enough! You get honest advice and information and I always come away inspired, ready to get to work and with loads of notes! Now all I have to do is choose which course to do next!
I’M ALREADY SEEING THE RESULTS
Attending the Elevate workshop was one of the best business decisions I’ve made. Fluff-free, honest training that delved deep into how to grow your business and your brand, and I’m already seeing the results. I highly recommend these courses for thought-provoking and insightful training that give you the tools to be the best you can be.
PLANNED TO PERFECTION
Kat & Louise are experts in the wedding industry, down to earth, approachable, honest, engaging, and supportive. I loved attending Redefined 2019, it was just the best experience. The two days were jam packed with every useful piece of information possible, and of course planned to perfection. I left feeling confident about the future, with great contacts and support.
YOU GAVE ME THE CONFIDENCE TO RECOGNISE MY VALUE
As an established planner, I felt I needed someone to give my business an MOT and found this in Planning Redefined. Thanks to one-to-one mentoring with Louise, I’ve made some key changes to my business and have also increased my minimum fee. I honestly cannot recommend training with Planning Redefined highly enough.